BettorBar, Inc. Privacy Policy

Your privacy is important to BettorBar, Inc. (“BettorBar”). So we’ve developed a Privacy Policy that covers how we collect, use, disclose, transfer and store your information. Please take a moment to familiarize yourself with our privacy practices. We also encourage you to review the Site Terms and Conditions ("Terms and Conditions"). Your use of our online and mobile products and services will signify your acceptance of our Privacy Policy.

WE RESERVE THE RIGHT TO UPDATE, CHANGE, ADD TO, OR SUBTRACT FROM, THIS PRIVACY POLICY AT ANY TIME IN OUR SOLE DISCRETION. ANY SUCH MODIFICATIONS WILL BE EFFECTIVE AS SOON AS THE UPDATED PRIVACY POLICY IS POSTED ON THIS SITE(S), SO WE URGE THAT YOU PERIODICALLY REVIEW THIS PRIVACY POLICY, SO THAT YOU WILL ALWAYS KNOW WHAT INFORMATION WE COLLECT FROM YOU ONLINE, HOW WE USE IT, AND WHAT CHOICES YOU HAVE.

Collection and Use of Personal Information

Personal information is data that can be used to uniquely identify or contact a single person.

You may be asked to provide your personal information anytime you are in contact with BettorBar. BettorBar may use this personal information consistent with this Privacy Policy. BettorBar may also combine it with other information to provide and improve our products, services, content, and advertising.

Here are some examples of the types of personal information BettorBar may collect and how we may use it.

What personal information we collect

• When you create a BettorBar username, register your products, download a software update or participate in an online survey, we may collect a variety of information, including your name, mailing address, phone number, email address, your gender, age range, zip code/city and contact preferences.
• When you share your content with family and friends using BettorBar products or invite others to join BettorBar, BettorBar may collect the information you provide about those people such as name, username, mailing address, email address and phone number.

How we use your personal information

• We may rank your BettorBar performance such as scores and rank within gender, age range, zip code/city or other subgroups.
• The personal information we collect allows us to keep you posted on BettorBar’s latest product announcements, software updates and upcoming events. It also helps us to improve our services, content, and advertising. If you don’t want to be on our mailing list, you can opt out anytime by updating preferences found on the Social screen within the BettorBar website/application or within your account Preferences on any of our websites that we own or may develop.
• We may post your username on BettorBar’s website(s) for the purpose of leader boards.
• We may post your results, ratings and rankings to websites such as social networks or third party leaderboard or game play websites.
• We may enable you to post your results to public websites such as social networks.
• We also use personal information to help us develop, deliver and improve our products, services, content, and advertising.
• From time to time, we may use your personal information to send important notices, such as communications about changes to our terms, conditions, and policies. Because this information is important to your interaction with BettorBar, you may not opt out of receiving these communications.
• We may also use personal information for internal purposes such as auditing, data analysis and research to improve BettorBar’s products, services and customer communications.
• If you enter into a sweepstake, contest or similar promotion we may use the information you provide to administer those programs.
• We may also offer you the ability to import your address book contacts or manually enter e-mail addresses so that you can: (i) locate your contacts on BettorBar and (ii) invite those contacts to join you in our games. We will store those contacts for purposes of helping you and your contacts make connections on our site(s)/application(s).

Collection and Use of Non-Personal Information

We also collect non-personal information - data in a form that does not permit direct association with any specific individual. We may collect, use, transfer, and disclose non-personal information for any purpose. The following are some examples of non-personal information that we collect and how we may use it:

• We may collect information such as occupation, language, zip code, area code, unique device identifier, location and the time zone where a BettorBar product is used so that we can better understand customer behavior and improve our products, services and advertising.
• We also may collect information regarding customer activities on our website/application and from our other products and services. This information is aggregated and used to help us provide more useful information to our customers and to understand which parts of our website, products and services are of most interest. Aggregated data is considered non-personal information for the purposes of this Privacy Policy.

If we do combine non-personal information with personal information the combined information will be treated as personal information for as long as it remains combined.

Cookies and Other Technologies

BettorBar’s website, online services, interactive applications, email messages, and advertisements may use “cookies” and other technologies such as pixel tags and web beacons. These technologies help us better understand user behavior, tell us which parts of our website people have visited and facilitate and measure the effectiveness of advertisements and web searches. We treat information collected by cookies and other technologies as non-personal information. However, to the extent that Internet Protocol (IP) addresses or similar identifiers are considered personal information by local law, we also treat these identifiers as personal information. Similarly, to the extent that non-personal information is combined with personal information, we treat the combined information as personal information for the purposes of this Privacy Policy.

BettorBar and our partners also use cookies and other technologies to remember personal information when you use our website, online services and applications. Our goal in these cases is to make your experience with BettorBar more convenient and personal. For example, knowing your first name lets us welcome you the next time you visit BettorBar. Knowing your country and language helps us provide a customized and more useful experience. Knowing someone using your computer or device has shopped for a certain product or used a particular service helps us make our advertising and email communications more relevant to your interests. And knowing your contact information, product serial numbers and information about your computer or device helps us register your products, personalize your operating system, and provide you with better customer service.

If you want to disable cookies and you’re using the Safari web browser, go to Safari preferences and then to the Security pane to disable cookies. On your BettorBar mobile device, go to Settings, then Safari, and then to the Cookies section. For other browsers, check with your provider to find out how to disable cookies. Please note that certain features of the BettorBar website will not be available once cookies are disabled.

As is true of most websites, we gather some information automatically and store it in log files. This information includes Internet Protocol (IP) addresses, browser type and language, Internet service provider (ISP), referring and exit pages, operating system, date/time stamp and clickstream data.

We use this information to understand and analyze trends, to administer the site, to learn about user behavior on the site and to gather demographic information about our user base as a whole. BettorBar may use this information in our marketing and advertising services.

In some of our email messages, we use a “click-through URL” linked to content on the BettorBar website. When customers click one of these URLs, they pass through a separate web server before arriving at the destination page on our website. We track this click-through data to help us determine interest in particular topics and measure the effectiveness of our customer communications. If you prefer not to be tracked in this way, you should not click text or graphic links in the email messages.

Pixel tags enable us to send email messages in a format customers can read, and they tell us whether mail has been opened. We may use this information to reduce or eliminate messages sent to customers.

Disclosure to Third Parties

At times, BettorBar may make certain personal information available to strategic partners that work with BettorBar to provide products and services, or that help BettorBar market to customers. Personal information will only be shared by BettorBar to provide or improve our products, services and advertising; it will not be shared with third parties for their marketing purposes.

Service Providers

BettorBar shares personal information with companies who provide services such as information processing, managing and enhancing customer data, providing customer service, assessing your interest in our products and services and conducting customer research or satisfaction surveys. These companies are obligated to protect your information and may be located wherever BettorBar operates.

Others

It may be necessary - by law, legal process, litigation, and/or requests from public and governmental authorities within or outside your country of residence - for BettorBar to disclose your personal information. We may also disclose information about you if we determine that for purposes of national security, law enforcement or other issues of public importance, disclosure is necessary or appropriate.

We may also disclose information about you if we determine that disclosure is reasonably necessary to enforce our Terms and Conditions or protect our operations or users. Additionally, in the event of a reorganization, merger, or sale we may transfer any and all personal information we collect to the relevant third party.

Protection of Personal Information

BettorBar takes precautions — including administrative, technical, and physical measures — to safeguard your personal information against loss, theft, and misuse, as well as against unauthorized access, disclosure, alteration, and destruction.

When you use some BettorBar products, services or applications or post on a BettorBar forum, chat room or social networking service, the personal information you share is visible to other users and can be read, collected, or used by them. You are responsible for the personal information you choose to submit in these instances. For example, if you list your name and email address in a forum posting, that information is public. Please take care when using these features.

You may be able to take part in certain activities on our site(s)/application(s) that give you the opportunity to communicate or share information not just with BettorBar, but also with other users of our services, including: (i) participating in player forums and message boards; (ii) posting public comments to other users' profiles; (iii) sending private messages or invitations to other users, either directly on our site(s)/application(s) or to their e-mail accounts; (iv) chat with other users; and (v) posting photos. We may record and store archives of these communications on BettorBar servers to protect the safety and well-being of our users and BettorBar’s rights and property in connection with the services. You acknowledge and consent to the recording and storage of such communications for these purposes.

Integrity and Retention of Personal Information

BettorBar makes it easy for you to keep your personal information accurate, complete and up to date. We will retain your personal information for the period necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law.

Security

BettorBar has attempted to incorporate reasonably appropriate physical, electronic, and managerial procedures into its business and online systems to protect and prevent unauthorized use of the information it collects on its users. Such methods include use of password-protection procedures, Affiliates’ authentication procedures and other commercially reasonable security measures. While BettorBar exercises reasonable care and due diligence in providing a secure conduit of information between a user’s computer or other device and our servers, BettorBar cannot and does not guarantee the security of materials or information transmitted to us or other users over the Internet or wirelessly. Therefore, while BettorBar will attempt to protect the transmission of any information using methods which comply with the industry standards, we accept no liability for any unintentional disclosure of same.

Access to Personal Information

You can help ensure that your contact information and preferences are accurate, complete and up to date by logging in to your BettorBar websites or applications and updating the contact information. For other personal information, we make good faith efforts to provide you with access so you can request that we correct the data if it is inaccurate or delete the data if BettorBar is not required to retain it by law or for legitimate business purposes. We may decline to process requests that are unreasonably repetitive, require disproportionate technical effort, jeopardize the privacy of others, are extremely impractical or for which access is not otherwise required by local law.

Children

We do not knowingly collect personal information from children under 13. If we learn that we have collected the personal information of a child under 13 we will take steps to delete the information as soon as possible.

Location-Based Services

To provide location-based services on BettorBar products, BettorBar and our partners and licensees may collect, use, and share precise location data, including the real-time geographic location of your BettorBar computer or device. This location data is collected anonymously in a form that does not personally identify you and is used by BettorBar and our partners and licensees to provide and improve location-based products and services. For example, we may share geographic location with application providers when you opt in to their location services.

Push Notifications & Local Notifications

With your consent, BettorBar may send push notifications to your mobile device to provide game updates and other relevant messages. You may be able to manage them from your device’s settings page for the relevant game. BettorBar may send local notifications to your mobile device to provide game updates and other relevant information. You may be able to manage them from your device’s settings page for the relevant game.

Third-Party Sites and Services

BettorBar websites, products, applications, and services may contain links to third-party websites, products, and services. Our products and services may also use or offer products or services from third parties - for example, a third-party app. Information collected by third parties, which may include such things as location data or contact details, is governed by their privacy practices. We encourage you to learn about the privacy practices of those third parties.

Sale or Merger

In the event that BettorBar undergoes a business transition, such as a merger, acquisition by another company or sale of all or a portion of its assets, BettorBar may transfer all of your information, including PII, to the successor organization in such transition. If material changes to BettorBar Terms and Conditions will occur as a result of the business transition, BettorBar will use reasonable efforts to notify you and other users of the business transition prior to transferring your PII.

Your California Privacy Rights

BettorBar does not share PII with third parties for their direct marketing purposes unless you affirmatively agree to such disclosure, typically by "opting in" to receive information from a third party. If you do ask BettorBar to share your PII with a third party for its marketing purposes, we will only share information in connection with that specific promotion, as we do not share information with any third party (other than our service providers) on a continual basis. To prevent disclosure of your PII for use in direct marketing by a third party, do not “opt in” to such use when you provide PII on one of our site(s)/application(s).

Our Companywide Commitment to Your Privacy

To make sure your personal information is secure, we communicate our privacy and security guidelines to BettorBar employees and strictly enforce privacy safeguards within the company.

Privacy Questions

If you have any questions or concerns about BettorBar’s Privacy Policy or data processing, please contact us at info@bettorbar.com.

BettorBar may update its Privacy Policy from time to time. When we change the policy in a material way, a notice will be posted on our website (www.bettorbar.com/privacy.html) along with the updated Privacy Policy.